SunCommon’s Email and Content Manager drives engagement with our network through email and website content.  The core work of this position is matching the right audience with the right message at the right time.

This position sits within our digital marketing team; however, the Email and Content Manager is solely responsible for taking email campaigns from creative concept through content production to execution.  In addition, the Manager attracts new customers through search engine optimized landing pages and posts, creating content that meets people where they are at.

ESSENTIAL JOB FUNCTIONS

• Responsible for Email Program management, innovation and optimization.
• Writes compelling and effective email, web page, and blog content.
• Implements and manages one-off and automated email communications.
• Tracks our email audience, and regularly manages lists.
• Analyzes channel effectiveness, working constantly to improve process and strengthen content.
• Coordination with sales, installation, and customer service teams to improve customer communication along the full customer arc.
• Grows our website audience through expanded content, optimized for search.
• Coordination with field marketing team and colleagues in digital marketing to identify content opportunities.
• Program development.  Staying up-to-date on trends in email communication, remarketing and SEO, while assessing long-term program trends.

JOB QUALIFICATIONS

• 2-4 years experience in digital marketing, content marketing, and/or communications work.
• Demonstrated leadership skills: the ability to own a program and drive results.
• Desire to learn and follow trends, test new practices, and innovate.
• Strong copywriting and message development skills
• Understanding of SEO and email marketing best practices
• Effective time management: self-organization and planning, ensuring balls aren’t dropped.
• Experience with marketing automation tools, experience implementing effective email campaigns
• Enthusiasm for metrics and analytics
• Ability to work in our open office environment, comfortable with the proximity of colleagues engaged in similar volumes of work
• Adept at meeting goals, deadlines and juggling lots of balls
• Demonstrated attention to detail
• Commitment to the advancement of clean energy

ESSENTIAL JOB FUNCTIONS

• Manages, plans and oversees PR execution of programs, product launches, marketing campaigns and
  social mission endeavors.
•  Acts as an official spokesperson for SunCommon.
• Brainstorms and executes opportunistic news-jacking opportunities when they present themselves.
• Builds relationships with internal and external audiences including but not limited to media, customers,
  key partners, influencers, and necessary internal and external contacts.
• Through PR and digital marketing initiatives, builds and maintains SunCommon’s standing within the
  industry and media landscape as a leader and resource.
• Advises marketing and sales leadership on message development.
• Imagines, plans and produces our stories across our available platforms (social media, website, earned
  media and customer communication).
• Juggles the development of multiple content pieces in various stages – some with outside contracted
  support – with a commitment to get them out the door on schedule.
• Drives our social media channels by developing and sharing content as well as monitoring/policing our
  channels.
• In coordination with the Digital Manager, assess the value of different content pieces to ensure our
  storytelling resources are effectively driving larger marketing goals.
• Delivers effective editorial plan to meet the business objectives.
• Strong understanding of mission and brand so content is consistent with our brand voice, style and tone.

JOB QUALIFICATIONS

• Demonstrated high performance in the public relations field. Five or more years experience.
• Excellent public speaker with the ability to offer thoughtful, on-message reporter interviews.
• Demonstrated ability to translate an internal message into external soundbites.
• Excellent self-organization and time management skills. Ability to work on a tight and moving deadlines.
• Willingness to pick up the phone and go get the story.
• Excels at enthusiastic and effective communication skills in person, over the phone, and in writing.
• Ability to shoot and edit professional quality video and still photography on tight deadlines. An eye for
  beautifully produced visual content.
• Experience managing successful social media efforts for an organization.
• Experience creating content for the web and growing a social audience.
• Proficiency with Adobe Creative Suite, specifically Photoshop, After Effects and Premiere. Familiarity
  with Mac-based hardware and media production/layout software.
• Demonstrated ability to work as a member and leader of a team.
• Editorial mindset that seeks to understand what audiences consume and how to create it.
• Experience with WordPress, Google Analytics, Facebook Ads Manager and leading social media
  channels.
• Ability to present ideas to executive level.
• Demonstrated commitment to social change.

ESSENTIAL JOB FUNCTIONS

Serving on the Residential and Small Commercial Leadership Team, the VP of Operations will:

• Assist in developing company-wide business strategy,
• Instill focus of continuous improvement across teams, demonstrate leadership by constantly examining processes and procedures to increase staff success and ease, profit margins and customer joy,
• Integrate Operations goals, workflows and outcomes with the other groups (Marketing & Sales, Finance & Administration) to collectively meet company objectives,
• Lead the Operations Group by
  • creating operating plans, budgets, deliverables,
  • executing to metrics,
  • managing the Team Managers while guiding their supervision of their charges,
  • integrating the goals, workflows and outcomes of the Group’s Teams to meet company objectives,
  • Leverage industry trends and innovate to help continue SunCommon’s success as the renewable/energy market evolves.

JOB QUALIFICATIONS

We are looking to add to our successful team an experienced, energetic, inspiring and superbly competent VP of Operations who brings these attributes:

• Degree in engineering, process management or operations,
• 10 years of increasing responsibilities in business Operations including engineering, project management, maintenance and supply chain,
• 5 years managing teams of Operations professionals,
• Demonstrated success in senior-level strategic business management,
• Significant experience implementing business process improvement programs,
• Mastery of business analytics to set goals, measure and manage – including CRM (we use Salesforce), Excel and project management software,
• Delight in growth-phase business (with all of its joys, adventures and challenges),
• Experience in renewable energy sector preferred but not required,
• Successfully operates in collaborative team atmosphere – giving and taking feedback to improve your personal performance as well of that of your team and the entire business,
• Appreciation for our company culture,
• Demonstrated commitment to social change.

The Organizer begins by working with community leaders to identify and to engage their communities around solar and understand how to reach community members whether through event work, canvassing, working with existing customers, digital ad work, online forums, social media, and the list goes on. The Organizer builds a network of local solar fans, excited about significantly increasing solar in their community and excited to work with us to make it happen, in addition to building a repertoire of tools to engage potential solar customers. Moving forward, the Organizer works with this growing network of solar evangelists to launch a local outreach.

The local organizing event work involves anything and everything—from hosting a community solar workshop, creating a July 4 parade float, curating a solar-inspired art gallery, tabling at the local farmers’ market, bringing our solar powered bouncy house to a community event, or creating a community challenge in conjunction with the Select Board.

Another part of the Organizer’s role is work with our customers. After each new homeowner goes solar, a Solar Orientation is scheduled with the local Organizer to walk-through the homeowner’s new solar system, to help them understand how to read their new electric bill and answer other questions, and to introduce them to SunCommon’s organizing program and find ways for them to be involved and recommend solar to their friends, family, neighbors, and coworkers.

In addition the Organizer works with local media to keep solar and SunCommon in the news, and contributes to our social media presence.

All in all, SunCommon’s team of organizers is responsible for generating the homeowner interest that keeps the rest of the SunCommon team busy assessing homes, designing systems, and selling solar.

ESSENTIAL JOB FUNCTIONS

• Positive, enthusiastic attitude is absolutely key
• Effective time management since much of the work is done independently, in the field
• Ability to create campaign plans and act as program manager for those plans that involve support and buy-in from other teammates
• Speaking with poise and presence in front of audiences
• Ability to create and manage regionally specific online initiatives including social campaigns, online advertising, online/offline strategies
• Making first contact with community leaders to introduce SunCommon
• Recruiting community members to educational events
• Motivating interested homeowners to sign up and get started
• Working with interested homeowners to set up their home visits
• Building relationships with our solar homeowners
• Event organizing
• Must be a team player
• Ability to work in our open office environment, comfortable with the proximity of colleagues engaged in similar volumes of work 

  JOB QUALIFICATIONS

  The ideal candidate for this position will have:

• Experience leading a project, program, or campaign
• Skill with public speaking and media relations
• Digital savvy including social media, online forums, event tools, community calendars, and digital advertising
• Commitment to the advancement of clean energy
• A flexible schedule
• A willingness to meet with solar homeowners and community leaders and to do event work outside the typical 9-5 workday
• Infectious passion for our shared vision of a clean energy future
• A personal network in the geography the position serves is beneficial